SHOP Bell & Ross BR 05 Watches

History:

• Expanding beyond their iconic square designs inspired by aircraft cockpit instruments, Bell & Ross introduced the BR 05 series as a blend of their heritage with more urban-inspired aesthetics. Launched in the 2010s, the BR 05 collection is the brand’s answer to the luxury sports watch market, drawing influences from the iconic designs of the 1970s.

Design:

• Dial: The BR 05, while echoing some design elements from its predecessors, brings forth a more rounded integration of the bezel and case. The dials are typically clean with a focus on legibility, adorned with applied indices and luminescent hands.
• Case: Recognized for its integration of bracelet and case, the BR 05’s design offers fluid lines and a polished finish. The distinct rounded square case shape remains, but with a more contemporary twist.
• Bracelet/Strap: One of the standout features is the integrated bracelet design, offering a seaml